Customisation and Branding: Solutions for Ampoule Labelling
As a modern company operating in today’s competitive market, you should absolutely be concerned about customisation. It not only affects your branding but also the message you want to send to your customer. In the pharmaceutical industry, companies need to be extra concerned about customisation and branding due to guidelines specified by different governing bodies. Introducing Newman’s Ampoule Labelling Machine with different customisation and branding.
In the UK, the Medicines and Healthcare products Regulatory Agency (MHRA) is responsible for overseeing the acceptability and safety of pharmaceutical products. Newman’s ampoule labelling machines provide different types of customisation and branding options, which will be beneficial for your company. Here, we will discuss these options and some tips for customisation.
What Kinds of Customisation and Branding Options Does Newman Provide?
The first thing that comes to anyone’s mind about labelling machine’s customisation options, is the printing options available. However, Newman’s ampoule labelling machines can provide much more than just printing options. Here is a breakdown of the customisation and branding options provided by Newman’s ampoule labelling machines:
- Information – The information about the pharmaceutical product is the most important and obvious part of medicine labelling. You can label the ampoules with the information you want with Neman.
- Barcode – Another significant part of medicine labelling is barcode printing. This helps to track essential information such as batch number, expiry date, additional information on the product, and more.
- Serial Number – Serial number printing is similar to a barcode that provides information about the supply chain, product data, and more. Newman’s Labelling machines have a variable data inspection and reject station for the added layer of security.
- Size & Colour – Due to ampoule containers being very small in size, the customisation of the size of the label is crucial. Neman’s machines can customise labels of different sizes and colours.
- Projection – Another important aspect is the projection of the label. Newman’s labelling machines can label ampoules horizontally and vertically according to your specified needs.
These customisation options of Newman’s ampoule labelling machines helps the company to give the right message to its customers.
What Are the Benefits of Customised Ampoule Labelling?
Customisation plays a crucial role in the branding of the product. Branding, in turn, helps a company get more recognition and make a place in the market for the product. Here are other benefits of customised ampoule labelling:
- Product Differentiation – The custom ampoule labels can help differentiate your product from other similar products in the market. This can also be a unique selling point (USP) for your medicinal products.
- Simplifies Production – Custom text, images, and design can improve your branding and provide total control over your product’s appearance and information.
- Brand Recognition – Labels are like an individual or company’s name. It is the way your product gets recognised. So, quality labelling can help your brand and ampoules get recognised in the pharmaceutical market.
Customisation Based on Different Ampoule Labelling Machines
There are three different ampoule labelling machines available at Newman. They are 4Val, 6VAL, and VAL550. Here are different customisation options provided by these ampoule labelling machines:
| 4VAL | 6VAL | VAL550 |
|---|---|---|
|
|
|
These customisation options and automation features of Newman’s labelling machines can make it the perfect option for ampoule labelling.
Conclusion
Customisation is a significant part of branding and ampoule labelling, especially in pharmaceutical products. Newman’s ampoule labelling machines provide different kinds of customisation options, such as information, barcode, serial number, size, colour, and projection. There are various benefits of customising pharmaceutical products.
One of the major benefits is the branding and the product differentiation sector. Newman has three different ampoule labelling machines that can provide various customisation and branding options. So, choosing one of the Newman ampoules labelling machines can benefit your pharmaceutical business.
Newman
Over the period of 80 years, Newman has built up an enviable reputation for high-quality labelling equipment to meet the specific regulatory regime demanded by the international pharmaceutical industry.
